Seventy percent, on the page the photo illustrates
How a heritage photograph is sold in the archive: the photographer keeps 70% of the price net of tax, the credit stays on every caption, the licence is non-exclusive.
Architecture
The DMO website as the source of truth: a network, not a list
31% of destination organisations say the website will become the source of truth for AI answers. Most destination sites are still lists.
Students start in ChatGPT. The campus is not there.
The research now begins in a chat, not at the library. The campus and the archive are the two assets the chat cannot read.
Forty percent of dinners are decided on Google. The room is not there.
The discovery has moved to the morning search. The century that makes the room worth visiting is not in the answer.
The art market went back to the room. The room is not online.
Online art sales fell to $9.2 billion while fairs and visits came back. The building that hosts the visit is still invisible.
After the event, the page disappears. The place does not.
The ticketing platform sells the ticket. Nobody sells the building where the event happens.
The building, the founder, the provenance: what a private museum’s website leaves out
A private museum’s collection is online; the building, the founder and the provenance usually are not. That is the half AI assistants answer with.
What a historic hotel loses when only its rooms are online
The building is the one thing a chain cannot copy. Online, it is usually the one thing missing.
Centre des monuments nationaux: a public guardian for the French state’s heritage
The story of a government body created to take scattered state-owned monuments into public care, and what that responsibility looks like today.