An advertising poster designed by Gino Boccasile in 1937. Boccasile was one of the most important poster artists of the Fascist era, known for his distinctive graphic style and sensuous renderings.
Born in Bari in 1901, Boccasile moved to Milan in 1925 after his father’s death and began his career at the Mauzan-Morzenti Agency. He later worked in Paris and Buenos Aires before establishing his own publicity agency, ACTA, in Milan’s Galleria del Corso. Throughout the 1930s, he produced posters and illustrated for major Italian publications, becoming one of the era’s most recognised graphic designers.
About Gino Boccasile
Boccasile was a leading figure in Italian graphic design during the interwar period. After studies at the fine art school in Bari, he built his career across Milan, Paris and Buenos Aires, gaining international recognition for his poster work and magazine illustration before returning to Milan to open his own agency.
Details
- Creator: Gino Boccasile (1901–1952)
- Year: 1937
- Object type: Advertising poster
- Period: Italian interwar graphic design
Frequently asked questions
Who was Gino Boccasile?
Gino Boccasile was an Italian illustrator and graphic designer born in Bari in 1901. He was one of the most important poster artists of the Fascist era and gained international recognition for his work in Milan, Paris and Buenos Aires before establishing his own publicity agency in Milan.
What was Boccasile known for?
Boccasile was recognised for his distinctive graphic design style and sensuous renderings of the female form. He produced advertising posters and illustrated for major Italian fashion magazines and publications throughout the 1930s.
When did Boccasile work?
Boccasile’s career spanned from the mid-1920s until his death in 1952. This poster dates from 1937, during the height of his activity as a graphic designer in Italy.
