Pininfarina Museum
A showcase of Italian automotive design excellence, where landmark cars trace the evolution of Pininfarina from its foundation to the present day.
At a glance
The Pininfarina Museum presents the Group’s most significant vehicles within an elegantly redesigned exhibition space. The collection spans decades of automotive innovation, reflecting the company’s design philosophy and technical mastery through interactive displays and carefully curated vehicles.
History
Pininfarina developed a complete restyling of its collection to commemorate the Group’s 80th anniversary. The new exhibition space was conceived as both a custodian of the company’s core values and a gateway for visitors to understand the brand’s heritage. The redesign emphasizes conscious continuity with the company’s roots while celebrating its evolution across generations.
What you see
The main exhibition area features a thoughtful layout showcasing iconic vehicles including the Cisitalia, Giulietta Spider, Sigma Grand Prix, and Cambiano. Iconographic and interactive panels connect historical milestones with future vision, allowing visitors to trace the development of Pininfarina’s distinctive design language and engineering achievements across time.
Cultural significance
The museum stands as a testament to Italian automotive excellence and the visionary spirit that has defined Pininfarina’s reputation internationally. The collection demonstrates how design innovation and engineering have shaped not only the company’s identity but also the broader history of automotive style and performance.
Key facts
- Address: Via Nazionale, 30, 10020 Cambiano
- Coordinates: 44.96980403728166, 7.76557445526123
- Phone: 011 9438104
- Website: https://pininfarina.it/it/museo/
- Group visits: By reservation for groups of at least 5 people
Practical information
Visits are available by reservation only and require a minimum group size of five people. Contact the museum directly for visit arrangements and further details about access and timing.
Getting there
The museum is located in Cambiano, in the Piemonte region of northwestern Italy. You can reach it at Via Nazionale, 30. For specific travel directions and public transport options, consult a mapping service or contact the museum directly at the phone number listed above.
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