travel

Ten Marketing Strategies for Cultural Heritage Sites

Ten Marketing Strategies for Cultural Heritage Sites

Published in February 2024, this guide outlines ten tactics for cultural heritage attractions to increase visibility and visitor engagement, from storytelling and podcasts to experiential marketing and sustainability.

San Pedro de Atacama: Gateway to the Atacama Desert

San Pedro de Atacama: Gateway to the Atacama Desert

Published in March 2023, an account of San Pedro de Atacama in northern Chile, a strategic base for exploring the Atacama Desert and surrounding high-altitude landscapes at 2,700 meters elevation.

Key Technology Trends Reshaping Travel and Tourism

Key Technology Trends Reshaping Travel and Tourism

As of November 2022, travel and hospitality businesses must adopt emerging technologies including voice search, robotics, contactless payments, VR, and AI to meet evolving customer expectations and maintain competitive advantage.

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