Heritage News

NFTs Enter the Cultural Heritage Market in Italy

NFTs Enter the Cultural Heritage Market in Italy

In September 2021, Italian startup Oasis.srl announced plans to launch cho.earth, a blockchain-based platform for creating and selling NFTs linked to cultural and artistic sites.

Heritage Marketing: How Companies Tell Their Stories

Heritage Marketing: How Companies Tell Their Stories

Heritage marketing uses a company’s historical and cultural assets to build identity and trust. The strategy emerged in the United States in the 1960s and gained traction in Italy around 1990.

Sixth Salon of Micro and Small Businesses Held in Veneto

Sixth Salon of Micro and Small Businesses Held in Veneto

The 6th edition of the Salon of Micro and Small Businesses took place July 13–14, 2021, at BHR Hotel in Quinto di Treviso, drawing hundreds of exhibitors and thousands of visitors for business networking and matchmaking.

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