Fiefs of San Gregorio

Coop Italia · Incorporamento ufficiale YouTube · via YouTube
Cellars and vineyards+ Contribute a photo
Sorbo Serpico, Campania · 2002
Fiefs of San Gregorio

A contemporary winery designed by Japanese architect Hikaru Mori, where cutting-edge architecture meets Campanian wine production.

At a glance

Fiefs of San Gregorio represents a bold integration of modern design and winemaking tradition. The cellar showcases innovative materials and advanced production technology within a striking architectural envelope.

History

Japanese architect Hikaru Mori led the cellar renovation project in 2002, transforming the facility with a contemporary vision. The redesigned winery has since established itself as a landmark of architectural innovation in Campania’s wine region.

What you see

The structure combines steel roofing with walls of glass, zinc, concrete and stone—materials that create visual transparency and textural richness. A 130-meter gallery houses over 5,000 barrels and barriques, offering visitors a compelling view into the production process. The design communicates the winery’s history and achievements through its physical form.

Cultural significance

The winery has been recognized twice as architectural excellence at the Venice Biennale, affirming its status within contemporary Italian architectural discourse. It demonstrates how modern design can enhance rather than diminish connection to traditional craft.

Key facts

  • Address: Località Cerza Grossa, 83050 Sorbo Serpico
  • Coordinates: 40.91142884613034, 14.867688417434692
  • Phone: 0825 986683
  • Website: https://www.feudi.it/
  • Gallery length: 130 meters
  • Barrel capacity: Over 5,000 barrels and barriques

Practical information

Hours and admission details are available on the official website. The winery offers visitors an opportunity to experience the production space firsthand.

Getting there

Fiefs of San Gregorio is located in Sorbo Serpico in the province of Avellino. Check the official website for directions and information about visits or tastings.

See the place

360° photo — drag to look around
Video from the Cultural Heritage Online archive

Sources & resources

Editorial text © Cultural Heritage Online. Based on the Cultural Heritage Online legacy archive.

➤ Take me there Opens Google Maps navigation from where you are — on foot, by bike, by transit or by car

📷 Become a Cultural Heritage Online photographer

Share your photos of places: they stay published under your name as the author. The more they're seen, the more you get noticed — and soon a contest will reward the most appreciated photos.

Log in or sign up free to add a photo

Is this page about you?

This page is read by travellers and heritage enthusiasts who find it on Google. Tell us how you are connected to this place and we will take it from there.

📋 Copy & share on social
Scroll to Top