
Presented in January 2024 to international audiences through Hong Kong Design Institute’s SIGNED Magazine, CHO.earth is a free online game developed in Veneto that combines interactive world mapping with cultural exploration and NFT-based investment opportunities.
The project, created by architect Luigi De Marchi and CTO Lorenzo Renzulli, represents a distinctive fusion of gaming, cultural heritage preservation, and financial engagement. Players navigate an interactive world map and encounter real locations presented as information cards—called Vcards—that detail cultural and tourist attractions. Each Vcard functions as an investment opportunity represented through NFT tokens, allowing users to both explore destinations and participate in a tokenized economy.
Innovation from Veneto
CHO.earth emerged from the Veneto region, an area known not only for manufacturing excellence and artistic heritage but also for creative innovation. The game’s design reflects this regional tradition of combining technical sophistication with cultural value, presenting a model where virtual engagement supports the documentation and promotion of real-world monuments and landmarks.
Global Recognition
The inclusion of CHO.earth in SIGNED Magazine, published by the Hong Kong Design Institute, indicates growing international recognition of the project. This attention from a prominent design publication outside Europe signals the game’s relevance to global conversations about digital heritage preservation and alternative economic models in the cultural sector.
Frequently asked questions
What is CHO.earth?
CHO.earth is a free online game based on an interactive world map that allows players to explore real locations presented as information cards (Vcards), with each location available as an NFT investment token.
Who developed the game?
The project was created by architect Luigi De Marchi and CTO Lorenzo Renzulli, based in Veneto, Italy.
How does the NFT investment system work?
Each Vcard representing a real-world location functions as an NFT token, providing players with both cultural and tourist exploration opportunities alongside investment potential.


