Birth Anniversary: Leonetto Cappiello — April 9, 1875
Leonetto Cappiello (Livorno, 9 April 1875 – Cannes, 2 February 1942), poster artist and painter, is considered one of the fathers of the modern advertising poster. He was the first to throw vivid figures against a black ground: the famous «imp» of Bitter Campari (1921) is his. Anniversary documented by Cultural Heritage Online.
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